As part of the design team for The Lab, I developed a cohesive branding package that included two-color t-shirt designs and promotional collateral. The centerpiece featured a hand-drawn collage of sports icons, illustrating all activities offered at the facility. I selected a 2–3 color palette for visual consistency and prepared layouts for multiple shirt colorways. Final designs incorporated the logo placement on the sleeve for subtle branding and ensured the promotional materials matched the apparel’s visual style for a unified campaign.